🤝Partnerships are immensely important to Preferred and a way to facilitate exposure of the brand to a wider qualified audience. It’s for members only, and it offers exclusive deals that require only a small points balance.

🗝️The brand recently added a benefit called Key Access. 🌍The I Prefer Hotel Rewards loyalty program counts over 4.5 million enrolled travelers globally.

🏨Preferred Hotel Group, the parent company of Preferred Hotels & Resorts, rebranded in early 2023 to Preferred Travel Group. Here are a few key takeaways from their discussion: Mark Johnson, CEO of Loyalt圓60, spoke with Lori Strasberg, Senior Vice President of Marketing for Preferred Hotels & Resorts, about its loyalty program, strategic partnerships, and how AI might drive changes in how people research and plan travel. Learn more about Progressive's #loyaltyprogram here: ow.ly/Zyse50OJf0S #brandloyalty #cx The first iteration of the rollout will be in Spanish. 🌎 The brand invested in a multilingual system for those who would rather interact in a language other than English. To create a better experience for customers, Progress also offers a usage-based insurance product. The company recently patented a system by which Emerald Level or better members are moved to the front of the line when they call for service. 📈 Benefits grow as tier levels are achieved. Members are enrolled once they start their policy with the brand and 'graduate' to higher tiers based on the amount of time spent as a Progressive customer. ✔️ Progressive's loyalty rewards program is automatic. Loyalt圓60 CEO Mark Johnson spoke with Linda Nelson, MBA, PMP, Process Consultant from Progressive Insurance, about keeping a loyalty program easy to understand, evolving and adapting to what customers want and need, and the importance of retention.

What is progressive loyalty rewards program